The Operational Impact of an Evolving Coffee Services Industry

Monday | November 18 | 2:30 – 3:30 PM

With the expanding demand for amenities in the workplace beyond hot beverages, this session will explore the operational impact to an OCS function in the areas of menu management, facilities and vehicle impact, technology needs and more. This panel of industry operators will help you understand the both the risks and benefits of expanding offerings to take advantage of these new opportunities. The panel will share their experiences and insights into how their businesses have been impacted, both positively and negatively, since venturing into these uncharted waters.

Sponsored by:


Ken Shea
VP of Coffee Service
G & J Marketing

Ken is 35-year industry veteran having served as a distributor, operator, manufacturer and consultant. He served for six years on NAMA’s board of directors. In 2016, Ken was elected into the NAMA Coffee Services Hall of Fame. In 2017, he received NAMA’s Legend award. As President of Ken Shea and Associates, Ken supports G&J Marketing and Sales as their Vice President of Coffee Services.


Steve Brehm
Berry Coffee Company

Speaker bio coming soon.

Melissa Brown
Founder & Owner
Well-Bean Coffee

Melissa Brown holds a B.S. in Exercise Science from Liberty University. Melissa is the founder and owner of Well-Bean Coffee, a flourishing coffee roaster and OCS operation in Raleigh-Durham, North Carolina. Well-Bean began in 2012 with a vision that occurred during a coffee farm tour while visiting her parent’s non-profit ministry in Nicaragua known as New Song. Melissa realized her dream of importing coffee directly from countries of origin farmers and began contributing back to New Song through the profits.

Jillian Hendershot
Business Development Manager
Accent Food Services

Jillian G. Hendershot is a Business Development Manager with Accent Food Services – Ace Vending. Jillian specializes in Coffee, Tea, Water and Pantry services. Jillian sits on the board of WIN and a participating member of AAMC as well. She also recently attend the NAMA Fly-In and strongly encourages everyone, if given the chance, to go and represent with your service industry peers. The reason she believes in her company and its success is its commitment to quality and service, which will show through to your customer. Do what you love. Be genuine. Put your customers’ needs before your own. If you put honest work into your daily activities, you will represent both your company and your customers well.

Tom Steuber
Associated Services

Tom Steuber is the second-generation owner of Associated Services in the San Francisco Bay Area. Associated Services is the winner of both the NAMA and NCSA Silver Service award for excellence in office coffee. Tom currently serves on NAMA’s Coffee Service Committee and has earned the Certified Coffee Specialist (CCS) distinction.