Tom Bauer, CCS
Director of National Sales
Tom Bauer is a Sales and Operations leader at DS Services, where he currently directs the coffee operations for the central region in the U.S. Tom has worked with a wide range of consumer packaged goods enterprises, with a dedicated focus in the coffee industry the past two decades. Over the years, Tom has had extensive hands-on experience with planning, implementation and execution of strategic business plans. His professional growth has coincided with the growth of the coffee industry, which has fueled his passion for leading sales and operations teams within this great industry. Tom has achieved top honors in sales and operations, developed successful training programs, developed/presented “Improving your Office Coffee Service” at the California Bottled Water Association convention, has turned underperforming business operations around and solidified relationships with key partners in the beverage industry. Tom has been a member of the Specialty Coffee Association, National Coffee Association, International Bottled Water Association, National Automatic Merchandisers Association, and serves on the Coffee Service Committee at NAMA. Tom holds a Bachelor of Science Degree in Business Administration from University of Northern Colorado.