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KNOWLEDGE

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MSU Research Study:
Cashless Payments in the United States

May 30, 2019 • 2:00pm ET

$39 members • $79 non-members

USA Technologies teamed up with MSU’s Broad College of Business to track the effect of upgrading 250,000 machines to accept cashless payments over an 18-month time period. Join us for this webinar to hear the results of the study, MSU's predicted trends for machines 18-24 months post-cashless deployment, and a live Q&A with the speakers.

Join this webinar to learn:

  • Growth in sales and transactions on 250k machines
  • Impact on 90k low-performing machines
  • MSU’s predicted trends for machines 18-24 months post-deployment
Sponsored by USA Technologies

Speakers

Jim Turner
VP of Deployment Services
USA Technologies

Jim comes to us with a 40+ year background in unattended retail, much of it at Coca Cola. As VP of Deployment, Jim has been the architect of USAT’s Knowledge Base for cashless performance data. Over the last 10 years, the Knowledge Base has grown from data on a few thousand terminals to over 250,000 today. This data provides insights on understanding consumer demographics, market channels, products and price points.

Dr. Michael McCall
NAMA Endowed Professor of Hospitality Business
Eli Broad School of Business

Michael McCall, is the NAMA Endowed Professor of Hospitality Business in the Eli Broad College of Business at Michigan State University. He earned his Ph.D. from Arizona State University and has held academic positions at Ithaca College and Cornell University. His research program focuses on the role of customer reward programs, loyalty, rebate programs, and consumer behavior.